Chinese bathroom in 2011 the latest look

Since entering 2011, according to Win Dao Consultant, many sanitary ware products have launched new products, held annual conferences, and deployed brand marketing campaigns in the new year, and companies have proposed innovative sanitary life claims, such as Ausman. The “bathroom sanitary ware” and “a new era of quality sanitary wares” in sanitary ware, “the first brand of immersive ensemble sanitary wares” in Apollo sanitary ware, “Sunshine Rights Month” in March of Huida sanitary ware, and Tian Liang’s endorsement of gold sanitary wares Marketing events, etc.

Ausman bathroom: a new era of quality bathroom 2011, February 26, 27, renowned "China's top ten bathroom brands," "China's top ten engineering bathroom brand" Ausman bathroom in Foshan Nanhai South Taoyuan Butterfly Valley Hotel Convene a national dealer conference to "reinvent the wheel and raise the peak -- to create a new era of quality sanitary ware." At the same time, Ausman's first "water-saving hearing" caused an uproar.

At the annual conference of the Ausman Sanitary Ware distributors, Ausman proposed the concept of "holistic water-saving sanitary ware", which quickly triggered a hot debate in the industry and the network while receiving high recognition from dealers. All the time, Ausman Sanitary Ware Co., Ltd. is committed to building water-saving sanitary ware products, especially in toilets, and Ausman sanitary ware seamless toilets use “one-piece” technology, and its water-saving effect is quite good. Among them, the 2.8L water-saving toilet is an example of the same industry. The concept of "the overall water-saving sanitary ware" is an upgrade of Auschman's sanitary water-saving concept and the performance of "excellent quality".

Gold Medal Sanitary: Tian Liang made a speech on the gold medal 2011, March 1st - 4th, the gold medal sanitary wares "created a gold medal achievement dream" The second national distributor annual summit was successfully held in Foshan. Previously, the gold medal bathroom contracted "Dripping Prince" Tian Liang, "China's top ten bathroom brands," the list of endorsements in the history of another story, with the help of F6 endorsement marketing communications, Tian Liang endorsement of the influence of gold bathroom has far ahead of similar endorsement events.

At the same time, in 2010, the success of the gold medal sanitary ware movements, the introduction of the "Gold Index", the "Golden Days" style contest, and the ethnic resonance of the bath family all made the popularity of the gold medal bathroom climb one after another. Gold medal sanitary marketing director Zeng Xiaoling said that in 2011 the gold medal will also strengthen the network construction, with the strong combination of hypermarkets, develop more new products, continue to innovate, deepen the marketing value of the Internet, so that more consumers experience gold products , Combating golden life.

Apollo Bathroom: To create the first brand of enjoyment-type bathroom as a whole, people are constantly pursuing a higher quality of life. The sanitary ware market, which is closely linked with people's lives, is also undergoing industrial upgrading, from providing practical sanitary ware products to providing enjoyable sanitary ware living spaces. In the new development coordinates of 2011, Apollo creatively put forward the brand vision of “Enjoy Enjoy Technology” and the brand strategy plan of “Building the First Brand of Enabling Whole Bathroom”.

At the same time, Apollo Sanitary Ware aims at the middle and high-end enjoyment of the overall sanitary ware market, with the leading brands of massage bathtubs, steam rooms, and bathroom furniture as the core categories, to promote the development of the type of simple shower room, as well as with the type of ceramic parts category, hardware The overall development of the category.

Huida sanitary ware: The theme of the Sunshine Rights and Interests month revolves around 3.15. Huida launched a 3.15 promotion campaign based on the theme of “Sentimental Education for People's Livelihood in March” to bring new “love service commitments” to consumers. In these activities, Huida proposed the concept of "Sunshine Rights Month" and set up "Sun Hotline 24-hour unblocked," "Women's holiday is your biggest," "I pay for your utility bills," "Member upgrade, at any time Hui "and other activities.

In addition to the above four major brands, Zhongyu Sanitary, Shenluda, Emperor, Wrigley, All Friends, Faenza, Yoshido, Sanma Sanitary Ware and many other companies have continuously launched some innovative initiatives in the 2011 market competition. We are looking forward to, and will work with industry celebrities to create more and more exciting performance.

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