Once upon a time, Fengle Seed, the “first seed of China's seed industry,†dominated the nationwide melons and vegetables market, and it has impressive results. In today's fierce competition in the seed market, Fengle's traditional Western melon industry's market leader is also experiencing various challenges.
Wu Daxiang, chairman of Fengle Seed Industry Co., Ltd., regards the West Melon Industry as Fengle's “heir family treasure.†In recent years, the company has been vigorously developing rice, corn and other industries, while constantly consolidating and enhancing the company's leading position in the West Melon Industry, and has achieved remarkable results. Performance. Both Anhui and Hefei have settled the “Sweet Melon Engineering Technology Research Center†in Fengle Seed Industry, and achieved many new breakthroughs in scientific research achievements, market promotion, etc. The West Melon Industry of Fengle Seed Industry continues to show new vitality. .
In November 2005, Hefei Science and Technology Bureau in order to promote the better and faster development of watermelon melon industry in Hefei City, combined the leading advantages of Fengle Seed Industry's West Melon Seed Industry in the country, and issued the establishment of "Melon Watermelon Melon Engineering Technology in Hefei City. Research Center's mission. On April 29 of this year, the Hefei Science and Technology Bureau awarded the Fengle Seed Industry and formally established the Hefei Melon Melon Engineering Technology Research Center. At present, Fengle Seed Industry is not only the support unit of the Hefei City Melon Engineering Research Center, but also the construction support unit of Anhui Melon Engineering Research Center for Watermelon. The Science and Technology Department of Anhui Province has also put the watermelon melon project in Anhui Province. The Technical Research Center "has been settled in Fengle Seed Industry and has passed acceptance. Fengle Seed Industry has become an important integration platform for melon melon research technology, technical cooperation platform and achievement transformation platform in Anhui Province and even China.
It is reported that the establishment of the center for more than two years has consolidated the leading position of Hefei and Anhui watermelon melon industry in the country, and has continuously assumed the task of national watermelon melon regional trials and production trials. It has become the only national pilot in Anhui Province, and has been Guavai was rated as an advanced unit. The center extensively collected and screened domestic and foreign germplasm resources, and successively selected 24 watermelon melon varieties with high yield, good quality, and strong resistance using various methods, of which 6 were identified by the national or provincial level. The new varieties and new technologies developed by the center have been rapidly promoted by the relying units and sold more than 400,000 kilograms of melon seeds, of which new varieties accounted for 10% of sales, accumulatively promoted 1.8 million mu, and promoted more than 1 million seedlings to promote grafted watermelons. It produces 6,000 mu and produces social benefits of 15 million yuan. The project of “High Quality Small Watermelon New Varieties and Supporting Cultivation Techniquesâ€, which was jointly developed by the Center and the National Agricultural Technology Extension Service Center and other projects, won the 2nd prize of the Ministry of Agriculture's National Harvest of Agriculture, Animal Husbandry and Fishery, and published several papers in related professional journals. The industry standards such as the “Descriptive Standards for Watermelon Germplasm Resources†and “Descriptive Standards for Melon Germplasm Resourcesâ€.
The development of melon seed melon melon seeds in Fengle is a pioneer in the development of the seed industry of western melons in China. He has more than 20 years of history in breeding, technical research and market development of watermelon melons, and he has successful experience in the integrated operation of scientific research, production and marketing. Dozens of watermelon and melon varieties have been bred, 18 new varieties have passed national examination, two new varieties have passed national examination, and more than 40 new varieties have passed the provincial examination or certification. The results of the new melon watermelon melon variety and new technology research have won 8 prizes above the provincial second prize. "Fengle" brand melon melon seeds are quality inspection-free products in Anhui Province, famous brand products in Anhui Province, Anhui Province famous brand products and Anhui famous brand agricultural products, and passed the ISO9001 quality system certification. The national watermelon seed quality standards and Anhui province watermelon seed production technical regulations are directly formulated in accordance with Fengle Seed's enterprise standards.
Fengle's watermelon melon industry has strong strength in scientific research, production and sales. It is the largest enterprise in China and even in the world. The sales of melon seeds account for nearly one-third of the domestic market. At present, Fengle Seed Industry has established a sales network consisting of more than 20 subsidiaries, distribution centers, product distribution centers, and more than 200 direct sales and retail outlets. The hybrid melon seed production base is 20,000 mu and the breeding base is nearly 1,000 mu. "Fengle" brand watermelon seeds have always ranked first in the country in terms of annual sales volume and are exported to Southeast Asia such as Japan, Thailand and India. For more than 20 years, it has sold more than 5 million kilograms of melon seeds, created profits of more than 200 million yuan, and brought 80 billion yuan of economic income to melon farmers, bringing nearly 400 million yuan of economic benefits to farmers.
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