The "Carbon Road Future-Chinese Enterprise Carbon Strategy" project is a project specifically designed by the Climate Organization to promote low-carbon awareness among Chinese companies. It focuses on the low-carbon development of Chinese local companies and is committed to creating the most international and professional Is a non-profit communication and information platform that integrates domestic and foreign low-carbon leading enterprises, reputable professional consulting institutions, technical solution providers, well-known research institutions, well-known experts and scholars, and climate organizations. Under the specific legal system, the multi-party forces of associations, societies, foundations, charitable trusts, non-profit companies or other legal persons that are not regarded as government departments, non-profit organizations for non-profit purposes) promote knowledge sharing, and work with enterprises Explore low-carbon development strategies that meet China's national conditions and corporate characteristics. On the basis of in-depth cooperation between enterprises, the project will also track and analyze the progress of Chinese enterprises' low-carbon development strategy for a long time, and spread it through various channels to expand the influence of Chinese enterprises in the international community. The official launch of the "Carbon Road Future-Chinese Enterprise Carbon Strategy" project represents the formal entry of Chinese companies into a new era of low-carbon development.
Since the Copenhagen Summit on December 18, 2009, all sectors of society have paid close attention to climate change issues, including carbon footprint, low-carbon economy, low-carbon technology, low-carbon lifestyle, low-carbon society, low-carbon city, and low-carbon world. The new concept has exploded globally. In March 2010, eco-environmental protection and sustainable development became the theme of the "two sessions" of the country. The content of the "No. 1 Proposal" of the CPPCC National Committee is to talk about low-carbon environmental protection. Paperless e-offices, buying small-displacement cars, traveling less in private cars, and using environmentally-friendly shopping bags ... A "low-carbon" wind has swept the country with the government's vigorous advocacy and media hurricane spread, with low energy consumption The low-carbon and low-emission characteristics of the "low-carbon life" emerging concept quickly penetrated into every corner of people's daily life.
However, it is not enough to have a low-carbon attitude to life. We must start with the most basic production and management activities. In particular, major enterprises should change the old concept of production and management that only pays attention to benefits but not environmental protection. Mr. Blair pointed out: "Enterprises are the main actors in reducing carbon emissions, and they must take the initiative to shoulder human environmental responsibility and sustainable development missions." And this carbon road future activity is to inject fresh blood into Chinese enterprises. The advanced business model of low-carbon economy, low-carbon production and low-carbon operation will undoubtedly make Chinese enterprises gain more lasting and stronger competitiveness. Now there are more and more corporate personnel to prepare for low-carbon reforms, the sooner they can get the opportunity to control risks and develop new businesses. Leading companies such as Qumei Furniture, Furniture Shopping Network, Taobao, Tesco and others have joined in this action, and cooperated with the project "Carbon Road Future-Chinese Enterprise Carbon Strategy" to become a low-carbon economic development and low-carbon strategic practice Participants and beneficiaries.
At the meeting, the author interviewed Mr. Zhao Ruihai, the representative of excellent enterprises and the president of Qumei Furniture, on how to understand the relationship between enterprises and low carbon.
Mr. Zhao Ruihai replied: "Low carbon is to reduce the carbon consumption in exchange for high quality of life, and from the perspective of the enterprise, low carbon is a responsibility to the society. As a furniture company, we need from manufacturing, marketing, etc. Link analysis and research on carbon reduction programs. In April 2010, after reaching a partnership with the Climate Organization, our company established a special carbon reduction research center to carbon emissions in various links such as product positioning, design, process, channel, promotion, etc. To conduct research, under the guidance of the Climate Organization and relevant technical experts, we will calculate the carbon footprint calculation standard for a piece of furniture products, so as to truly implement carbon reduction and implement corporate experience for carbon reduction in our furniture industry. To take on industry and social responsibilities.
In 1998, Qumei Furniture became the first furniture company to win the green choice, and then won the China Environmental Label Products, Environmental Label Products Outstanding Contribution Award, 2009 consumer favorite green trademark title and many other honors, these are social The recognition of Qumei's green environmental protection measures is also a witness to the company's green road.
This year, Qu Mei has launched a series of low-carbon publicity activities such as trade-in, Qu Yituan, and Perfect Perfect. The response from the society is quite good. While winning the honor, it also won more customers for the enterprise. After this conference, we will also conduct a nationwide low-carbon declaration, distribute energy-saving lamps for free, and donate seabuckthorn trees to arid areas.
Qumei's low-carbon road is both Qumei's road of honor and Qumei's development. It can be seen that the low-carbon actions of enterprises are not only paid, but also recognized by the society and recognized by consumers, thereby enhancing the brand of the enterprise and promoting the development of the enterprise. From this I think that a responsible enterprise is actually more likely to win the market. "
From Mr. Zhao Ruihai ’s answer, we can see that more and more Chinese enterprises not only regard the development of low-carbon economy as an excellent means of competition, but also an inevitable trend of economic development, and more of a social responsibility which performed.
However, we should also see that the low-carbon economy is still in its infancy in China, and in order to solve the various problems faced by enterprises in the development process of low-carbon production management, the government also needs to formulate corresponding regulations to regulate. We also call for more excellent institutions like the International Climate Organization to cooperate with the Chinese government and enterprises to arouse the concern of the society and share a "carbon" future!
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